Bharat Sanchar Nigam (BSNL) has no plans to increase tariffs in the near future, the state-run telecom operator's chairman and CEO announced on Tuesday. In addition to the launch of its new logo and seven new services, the official highlighted that BSNL will focus on improving the quality of its services to retain the new consumers it gained after the price increase implemented in India by telecom operators such as Bharti Airtel and Reliance Jio. .
BSNL has no plans to increase tariffs
BSNL gained 2.9 million subscribers in India in July, following a price hike by its private sector rivals in India, taking its market share to eight per cent. The lower tariffs were attributed as the main reason for Indian consumers switching from telecom operators like Airtel, Reliance Jio and Vodafone Concept (Vi) to BSNL.
The state-owned operator is looking to retain these newly acquired subscribers and its efforts will include improving the quality of its services, according to Monetary Specific. report This means that the operator will not increase rates in the near future.
Unveiling the new logo, Robert Ravi, Chairman and CEO of BSNL, said, “We can clearly say that we are not going to increase our rates in the near future. Today, BSNL's main interest is to make its consumers happy and earn their trust. “We don’t see any need to raise tariffs now.”
The telecom operator is also looking to expand its user base in India. It aims to have a 25 percent market share in the country by 2025, according to the official. Recently launched services such as spam protection, fiber-to-the-home (FTTH) consumer Wi-Fi roaming service, Any Time SIM (ATM) kiosks and a fiber-based intranet TV service are expected to be the drivers. factors behind the company's expected growth.
Communications Minister Jyotiraditya Scindia highlighted that the state-owned telecom operator will “always” be at the forefront of innovation as a leader. The minister highlighted BSNL's increase in subscriber numbers since the beginning of its 4G rollout, from 7.5 million to 18 million by March 2024. By mid-2025, BSNL will have one lakh 4G sites in India, while some of them will also migrate to 5G.
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